Forecast T-Shirt large-format

Forecast T-Shirt large-formatFor photographers who know the struggle. The 4 AM alarms. The missed shots. The lens that cost more than the car. Printed to order in the USA no waste, no warehouse full of unsold stock. Comfortable enough for 12 hour shoots. Designs with technically accurate settings and self deprecating humor. Not generic camera memes. Not motivational nonsense. Just gear for photographers who respect the craft and can laugh at the absurdity.

ISO 100 and f/16 is the Sunny 16 rule made reflex — the old standby that says in bright daylight you set f/16 and a shutter speed of one over the ISO

To anyone else it’s abstract art

A distressed American flag with one word standing vertically through it: photographer

the way that light would render on black-and-white film rated a stop faster than the box says

There’s a lesson in that for anyone over fifty with a shutter finger still in working order

Turns out the same trick works on most things

It is still the mantra of street

Being there is not

pushed how far

For photographers who know the struggle

I also flinch a little every time I say it out loud

the f-stop